•the interactive installation is based on the childhood memory of marble games, and comprises a series of sinuous and suspended sloped tracks. the course becomes animated by a steady hum of white glass marbles gliding along the interwoven rails

•the tracks continue into an adjoining room where the spherical objects are deposited, forming a sea of scattered discarded marbles  

•the work comprises a series of sinuous and suspended sloped tracks all images courtesy of COS

•drawing inspiration from COS’ affinity with playful modern design, ‘loop’ creates an array of uniquely kinetic moments as the visitor’s vantage point changes

•suspended 'loop' of 100,000 marbles in seoul

•the sculpture comes to life as one marble is released on to a random track every five seconds

•The ‘unstoppable’ Lancôme takeover was promoted in-store through a brand podium makeover and elevator wrappings

•The Seoul Unstoppable Club pop-up was the brand’s biggest and boldest activation to date

•It gave customers the opportunity to receive a Lancôme beauty experience, outside of the pop-up in COEX K-pop Square 

•To enter the roller skating rink by scanning the QR code. 

Watching roller skating dancing show and interact with coach to show true self

•Lift Transmission, Bold Transformation

To enter into the lift interaction, and experience the alternation from daytime to night scene. Inspire the attitude of being bold

•Visitors can choose one from custom makeup through cellphone provided by Lancôme BA, then start the Lancome #Unstoppable Club journey

•Scan the code to find products information and can  get product samples gifts on site through the online machine

•The pop-up has been described as a fantastic ‘O2O retail execution’ (offline to online) by both Lancôme and Hyundai Duty Free

•Visitors scan the QR code to screen interaction by experiencing the motion sensing  flip screen fun. To experience the energetic challenge and show your bold attitude